UFO FESTIVAL REDESIGN

The UFO Festival is an event that happens in Roswell, New Mexico. I was tasked with redesigning this festival in my Design Studio 2 class. Along with the promotional poster, I also created a sticker sheet, a multi-page website design, and a brand style guide that gives viewers an understanding of the new design elements.

A poster design of a rebranding of the UFO Festival. The poster contains a vector graphic of a ufo shining above the skyline of Roswell, New Mexico. It then includes the title, date, events and their location, a vector graphic of an alien head, and a
A sticker sheet design of some of the major imagery in this rebrand. The stickers on the sheet consists of the logo, the logo without the text, the alien head, the ufo with rays from the poster, and a "75th anniversary" typography based design.
A style guide of the UFO Festival rebrand. On the top left is the logo and the mission statement of the event. Under the logo and mission is the fonts used in the design, At the top right is the collection of imagery used throughout the rebranding. T
A mockup that showcases all the pages created on a website redesign to fit with the new branding. The pages included in the redesign is a home page, an about page, an events page, and a contact page.
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